Privacy Policy
Privacy Policy
This privacy policy explains the nature, scope, and purpose of the processing of personal data (hereinafter referred to as "data") in the context of providing our services, as well as within our online offering and the associated websites, functions, and content, as well as external online presences, such as our social media profiles (hereinafter collectively referred to as the "online offering"). With regard to the terms used, such as "processing" or "controller," we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).
Person responsible
naturally paw-made GmbH
Jülicherstraße 16a
52428 Jülich
Germany
info@yukicares.de
www.yukicares.de/impressum
Types of data processed
- Inventory data (e.g., personal master data, names or addresses).
- Contact details (e.g., email, telephone numbers).
- Content data (e.g., text entries, photographs, videos).
- Usage data (e.g., websites visited, interest in content, access times).
- Meta/communication data (e.g., device information, IP addresses).
Categories of data subjects
Visitors and users of the online offer (hereinafter we refer to the data subjects collectively as “users”).
Purpose of processing
- Provision of the online offer, its functions and contents.
- Answering contact requests and communicating with users.
- Security measures.
- Reach measurement/marketing
Terms used
“Personal data” means any information relating to an identified or identifiable natural person (hereinafter referred to as “data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. a cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
"Processing" means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means. The term is broad and covers virtually all data handling.
‘Pseudonymisation’ means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
“Profiling” means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
The “controller” is the natural or legal person, public authority, agency or other body which alone or jointly with others decides on the purposes and means of the processing of personal data.
“Processor” means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
Relevant legal bases
In accordance with Art. 13 GDPR, we inform you of the legal basis for our data processing. For users within the scope of the General Data Protection Regulation (GDPR), i.e., the EU and the EEC, the following applies, unless the legal basis is stated in the privacy policy:
The legal basis for obtaining consent is Art. 6 (1) (a) and Art. 7 GDPR;
The legal basis for processing to fulfill our services and carry out contractual measures as well as answering inquiries is Art. 6 (1) (b) GDPR;
The legal basis for processing to fulfill our legal obligations is Art. 6 (1) (c) GDPR;
In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 (1) (d) GDPR serves as the legal basis.
The legal basis for the processing required to perform a task carried out in the public interest or in the exercise of official authority vested in the controller is Article 6 (1) (e) GDPR.
The legal basis for processing to protect our legitimate interests is Art. 6 (1) (f) GDPR.
The processing of data for purposes other than those for which it was collected is governed by the provisions of Article 6 (4) GDPR.
The processing of special categories of data (according to Art. 9 Para. 1 GDPR) is determined in accordance with the provisions of Art. 9 Para. 2 GDPR.
Security measures
In accordance with the legal requirements, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the varying likelihood and severity of the risk to the rights and freedoms of natural persons, we take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.
These measures include, in particular, ensuring the confidentiality, integrity, and availability of data by controlling physical access to the data, as well as the relevant access, input, and transfer, ensuring availability, and segregating it. Furthermore, we have established procedures that ensure the exercise of data subjects' rights, the deletion of data, and response to data threats. Furthermore, we consider the protection of personal data right from the development and selection of hardware, software, and processes, in accordance with the principle of data protection by design and through data protection-friendly default settings.
Cooperation with processors, joint controllers and third parties
If, as part of our processing, we disclose data to other persons and companies (contract processors, joint controllers or third parties), transmit it to them or otherwise grant them access to the data, this will only be done on the basis of legal permission (e.g. if transmission of the data to third parties, such as payment service providers, is necessary to fulfill the contract), users have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).
If we disclose, transmit or otherwise grant access to data to other companies in our group, this will be done in particular for administrative purposes as a legitimate interest and, in addition, on a basis that complies with legal requirements.
Transfers to third countries
If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or if this occurs as part of the use of third-party services or the disclosure or transmission of data to other persons or companies, this will only occur if it is necessary to fulfill our (pre-)contractual obligations, on the basis of your consent, due to a legal obligation or on the basis of our legitimate interests. Subject to explicit consent or contractually required transmission, we only process or have data processed in third countries with a recognized level of data protection, which includes US processors certified under the "Privacy Shield" or on the basis of special guarantees, such as contractual obligations through so-called standard protection clauses of the EU Commission, the existence of certifications or binding internal data protection regulations (Art. 44 to 49 GDPR, information page of the EU Commission ).
Rights of data subjects
You have the right to request confirmation as to whether the data in question is being processed and to obtain information about this data as well as further information and a copy of the data in accordance with the legal requirements.
In accordance with the statutory provisions, you have the right to request that the data concerning you be completed or that inaccurate data concerning you be corrected.
You have the right to request that the data in question be deleted immediately in accordance with the statutory provisions or, alternatively, to request that the processing of the data be restricted in accordance with the statutory provisions.
You have the right to request that the data concerning you that you have provided to us be received in accordance with the legal requirements and to request that this data be transmitted to other responsible parties.
You also have the right to lodge a complaint with the competent supervisory authority in accordance with the statutory provisions.
Right of withdrawal
You have the right to revoke any consent you have given with effect for the future.
Right of objection
You may object to the future processing of your data at any time in accordance with the statutory provisions. In particular, you may object to processing for direct marketing purposes.
Cookies and right to object to direct advertising
“Cookies” are small files that are stored on users’ computers. Different types of information can be stored within cookies. A cookie is primarily used to save information about a user (or the device on which the cookie is stored) during or after their visit to an online service. Temporary cookies, or “session cookies” or “transient cookies,” are cookies that are deleted after a user leaves an online service and closes their browser. Such a cookie can store, for example, the contents of a shopping cart in an online shop or a login status. “Permanent” or “persistent” cookies are cookies that remain stored even after the browser is closed. For example, the login status can be saved if the user visits the website several days later. Likewise, the interests of the user can be saved in such a cookie and used for reach measurement or marketing purposes. “Third-party cookies” are cookies that are offered by providers other than the controller who operates the online service (otherwise, if they are only their cookies, they are referred to as “first-party cookies”).
We may use temporary and permanent cookies and explain this in our privacy policy.
If we ask users for consent to the use of cookies (e.g. as part of a cookie consent), the legal basis for this processing is Art. 6 (1) (a) GDPR. Otherwise, the users' personal cookies will be processed in accordance with the following explanations in this data protection declaration on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) (f) GDPR) or if the use of cookies is necessary to provide our contract-related services, in accordance with Art. 6 (1) (b) GDPR, or if the use of cookies is necessary to perform a task in the public interest or in the exercise of official authority, in accordance with Art. 6 (1) (e) GDPR.
If users do not wish cookies to be stored on their computer, they are asked to deactivate the corresponding option in their browser's system settings. Stored cookies can be deleted in the browser's system settings. Excluding cookies may lead to functional limitations of this online service.
A general objection to the use of cookies used for online marketing purposes can be declared for a variety of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/ . Furthermore, cookies can be blocked by deactivating them in the browser settings. Please note that in this case, not all functions of this website may be available.
Deletion of data
The data we process will be deleted or restricted in accordance with legal requirements. Unless expressly stated in this privacy policy, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and there are no legal retention periods that prevent deletion.
If the data is not deleted because it is required for other legally permissible purposes, its processing will be restricted. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons.
Changes and updates to the privacy policy
We ask you to inform yourself regularly about the content of our privacy policy. We will adapt the privacy policy as soon as changes to the data processing we carry out make this necessary. We will inform you as soon as the changes require your cooperation (e.g., consent) or other individual notification.
Business-related processing
In addition, we process
- Contract data (e.g., subject matter of the contract, term, customer category).
- Payment data (e.g., bank details, payment history)
from our customers, interested parties and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.
Order processing in the online shop and customer account
We process our customers' data as part of the ordering process in our online shop in order to enable them to select and order the selected products and services, as well as to pay for them and to deliver or execute them.
The data processed includes inventory data, communication data, contract data, and payment data. The data subjects include our customers, prospective customers, and other business partners. The processing is carried out for the purpose of providing contractual services within the scope of operating an online shop, billing, delivery, and customer services. We use session cookies to store the shopping cart contents and permanent cookies to store the login status.
Processing is carried out to fulfill our services and carry out contractual measures (e.g., processing orders) and to the extent required by law (e.g., legally required archiving of business transactions for trade and tax purposes). The information marked as required is necessary to establish and fulfill the contract. We will only disclose data to third parties within the scope of delivery, payment, or within the scope of legal permissions and obligations, as well as if this is based on our legitimate interests, about which we inform you in this privacy policy (e.g., to legal and tax advisors, financial institutions, freight companies, and authorities).
Users can optionally create a user account, which allows them to view their orders, in particular. During registration, the required mandatory information is communicated to users. User accounts are private and cannot be indexed by search engines. If users cancel their user account, their data will be deleted, unless retention is necessary for commercial or tax law reasons. Information in the customer account will remain until it is deleted, with subsequent archiving in the event of a legal obligation or our legitimate interests (e.g., in the event of legal disputes). It is the user's responsibility to back up their data before the end of the contract if the contract is terminated.
When registering, re-registering, or using our online services, we store the IP address and the time of each user action. This storage is based on our legitimate interests, as well as the user's interest in protecting against misuse and other unauthorized use. This data will generally not be shared with third parties unless it is necessary to pursue our legal claims as a legitimate interest, or there is a legal obligation to do so.
Deletion occurs after expiration of statutory warranty and other contractual rights or obligations (e.g., payment claims or performance obligations arising from contracts with customers), whereby the necessity of retaining the data is reviewed every three years; in the case of retention due to statutory archiving obligations, deletion occurs after these expiration.
Health care services
We process the data of our patients, interested parties, and other clients or contractual partners (collectively referred to as "patients") in accordance with Art. 6 (1) (b) GDPR in order to provide them with our contractual or pre-contractual services. The data processed, the type, scope, purpose, and necessity of their processing are determined by the underlying contractual relationship. The data processed generally includes patient inventory and master data (e.g., name, address, etc.), as well as contact details (e.g., email address, telephone, etc.), contract data (e.g., services used, products purchased, costs, names of contact persons), and payment data (e.g., bank details, payment history, etc.).
As part of our services, we may also process special categories of data pursuant to Art. 9 (1) GDPR, in particular information about patients' health, possibly with reference to their sex life or sexual orientation. For this purpose, we will obtain the patient's express consent, if necessary, in accordance with Art. 6 (1) (a), Art. 7, and Art. 9 (2) (a) GDPR. Otherwise, we process the special categories of data for the purposes of healthcare on the basis of Art. 9 (2) (h) GDPR and Section 22 (1) No. 1 (b) BDSG.
If required for the performance of the contract or by law, we will disclose or transmit patient data as part of our communication with medical professionals, third parties who are necessarily or typically involved in the contract fulfilment, such as laboratories, billing centers or similar service providers, provided that this serves the provision of our services in accordance with Art. 6 (1) (b) GDPR, is prescribed by law in accordance with Art. 6 (1) (c) GDPR, serves our interests or those of the patient in efficient and cost-effective healthcare as a legitimate interest in accordance with Art. 6 (1) (f) GDPR or is necessary in accordance with Art. 6 (1) (d) GDPR, to protect the vital interests of the patient or another natural person or within the framework of consent in accordance with Art. 6 (1) (a) and Art. 7 GDPR.
Data will be deleted when it is no longer required to fulfill contractual or statutory duties of care or to deal with any warranty or similar obligations. The necessity of retaining the data will be reviewed every three years; otherwise, statutory retention periods apply.
Therapeutic services and coaching
We process the data of our clients, interested parties, and other clients or contractual partners (collectively referred to as "clients") in accordance with Art. 6 (1) (b) GDPR in order to provide them with our contractual or pre-contractual services. The data processed, the type, scope, purpose, and necessity of their processing are determined by the underlying contractual relationship. The data processed generally includes client inventory and master data (e.g., name, address, etc.), as well as contact details (e.g., email address, telephone, etc.), contract data (e.g., services used, fees, names of contact persons, etc.), and payment data (e.g., bank details, payment history, etc.).
As part of our services, we may also process special categories of data pursuant to Art. 9 (1) GDPR, in particular information about clients' health, possibly with reference to their sex life or sexual orientation, ethnic origin, or religious or ideological beliefs. For this purpose, we will obtain the client's express consent, if necessary, in accordance with Art. 6 (1) (a), Art. 7, Art. 9 (2) (a) GDPR and otherwise process the special categories of data for the purposes of healthcare on the basis of Art. 9 (2) (h) GDPR and Section 22 (1) No. 1 (b) BDSG.
If required for the fulfilment of the contract or by law, we will disclose or transmit client data as part of our communication with other specialists, to third parties who are necessarily or typically involved in the fulfilment of the contract, such as billing offices or similar service providers, provided that this serves the provision of our services in accordance with Art. 6 (1) (b) GDPR, is prescribed by law in accordance with Art. 6 (1) (c) GDPR, serves our interests or those of the client in efficient and cost-effective healthcare as a legitimate interest in accordance with Art. 6 (1) (f) GDPR or is necessary in accordance with Art. 6 (1) (d) GDPR, to protect the vital interests of the client or another natural person or within the framework of consent in accordance with Art. 6 (1) (a) and Art. 7 GDPR.
Data will be deleted when it is no longer required to fulfill contractual or statutory duties of care or to deal with any warranty or similar obligations. The necessity of retaining the data will be reviewed every three years; otherwise, statutory retention periods apply.
External payment service providers
We use external payment service providers through whose platforms users and we can conduct payment transactions. These payment service providers may include, each with a link to the privacy policy: Paypal ( https://www.paypal.com/de/webapps/mpp/ua/privacy-full ), Klarna ( https://www.klarna.com/de/datenschutz/ ), Skrill ( https://www.skrill.com/de/fusszeile/datenschutzrichtlinie/ ), Giropay ( https://www.giropay.de/rechtliches/datenschutz-agb/ ), Visa ( https://www.visa.de/datenschutz ), Mastercard ( https://www.mastercard.de/de-de/datenschutz.html ), American Express ( https://www.americanexpress.com/de/content/privacy-policy-statement.html ), Stripe ( https://stripe.com/de/privacy ).
To fulfill contracts, we use payment service providers on the basis of Art. 6 (1) (b) GDPR. Furthermore, we use external payment service providers based on our legitimate interests pursuant to Art. 6 (1) (f) GDPR to offer our users effective and secure payment options.
The data processed by the payment service providers includes inventory data such as name and address, bank details such as account numbers or credit card numbers, passwords, TANs and checksums as well as contract, amount and recipient-related information. This information is required to carry out the transactions. However, the data entered is only processed and stored by the payment service providers. This means that we do not receive any account- or credit card-related information, only information confirming or rejecting the payment. Under certain circumstances, the payment service providers will transmit the data to credit agencies. This transmission is for the purpose of identity and credit checks. For more information, please refer to the terms and conditions and data protection information of the payment service providers.
Payment transactions are subject to the terms and conditions and privacy policy of the respective payment service providers, which are available on the respective websites or transaction applications. We also refer to these for further information and to assert your rights of withdrawal, information, and other data subjects.
Administration, financial accounting, office organization, contact management
We process data as part of administrative tasks and the organization of our operations, financial accounting and compliance with legal obligations, such as archiving. In doing so, we process the same data that we process as part of the provision of our contractual services. The processing bases are Art. 6 (1) (c) GDPR and Art. 6 (1) (f) GDPR. Customers, interested parties, business partners and website visitors are affected by the processing. The purpose of and our interest in the processing lies in administration, financial accounting, office organization, archiving of data, i.e. tasks that serve to maintain our business activities, perform our tasks and provide our services. The deletion of data with regard to contractual services and contractual communication corresponds to the information stated in these processing activities.
We disclose or transmit data to the tax authorities, consultants such as tax consultants or auditors as well as other fee offices and payment service providers.
Furthermore, based on our business interests, we store information about suppliers, event organizers, and other business partners, e.g., for the purpose of later contact. We generally store this mostly company-related data permanently.
Google Cloud Services
We use the cloud and cloud software services offered by Google (so-called Software as a Service, e.g. Google Suite) for the following purposes: document storage and management, calendar management, email sending, spreadsheets and presentations, exchange of documents, content and information with specific recipients or publication of web pages, forms or other content and information as well as chats and participation in audio and video conferences.
In this case, users' personal data is processed to the extent that it becomes part of the documents and content processed within the described services or is part of communication processes. This may include, for example, user master data and contact details, data on transactions, contracts, other processes, and their content. Google also processes usage data and metadata, which Google uses for security purposes and service optimization.
When using publicly accessible documents, websites or other content, Google may store cookies on the user's computer for the purposes of web analysis or to remember user settings.
We use Google Cloud services based on our legitimate interests in efficient and secure administrative and collaboration processes pursuant to Art. 6 (1) (f) GDPR. Furthermore, processing is based on a data processing agreement with Google ( https://cloud.google.com/terms/data-processing-terms ).
Further information can be found in Google's privacy policy ( https://www.google.com/policies/privacy ) and the security information for Google Cloud services ( https://cloud.google.com/security/privacy/ ). You can object to the processing of your data in the Google Cloud by contacting us in accordance with the statutory requirements. Furthermore, the deletion of data within Google's cloud services is determined by the other processing procedures within which the data is processed (e.g., deletion of data no longer required for contractual purposes or storage of data required for tax purposes).
Google Cloud services are provided by Google Ireland Limited. If data is transferred to the USA, we refer to Google USA's certification under the Privacy Shield ( https://www.privacyshield.gov/participant?id=a2zt0000000000001L5AAI&status=Active ) and standard protection clauses ( https://cloud.google.com/terms/data-processing-terms ).
Registration function
Users can create a user account. During registration, the required mandatory information is communicated to users and processed on the basis of Art. 6 (1) (b) GDPR for the purpose of providing the user account. The data processed includes, in particular, login information (name, password, and an email address). The data entered during registration is used for the purposes of using the user account and its purpose.
Users can be informed via email about information relevant to their user account, such as technical changes. If users terminate their user account, their data related to the user account will be deleted, subject to any statutory retention requirements. It is the user's responsibility to back up their data before the end of the contract upon termination. We are entitled to irretrievably delete all user data stored during the term of the contract.
When you use our registration and login functions, as well as your user account, we store your IP address and the time of each user action. This storage is based on our legitimate interests, as well as the user's interest in protecting against misuse and other unauthorized use. This data will generally not be passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Art. 6 (1) (c) GDPR. IP addresses are anonymized or deleted after 7 days at the latest.
Comments and contributions
When users leave comments or other contributions, their IP addresses may be stored for seven days based on our legitimate interests within the meaning of Art. 6 (1) (f) GDPR. This is done for our security in case someone leaves illegal content in comments or contributions (insults, prohibited political propaganda, etc.). In this case, we ourselves may be held liable for the comment or contribution and are therefore interested in the identity of the author.
Furthermore, we reserve the right to process user information for the purpose of spam detection on the basis of our legitimate interests pursuant to Art. 6 (1) (f) GDPR.
On the same legal basis, we reserve the right to store users' IP addresses for the duration of surveys and to use cookies to avoid multiple voting.
The personal information, any contact and website information as well as the content information provided in the comments and contributions will be stored by us permanently until the user objects.
Contact us
When you contact us (e.g. via contact form, email, telephone or via social media), the user's information will be processed to process the contact request and its handling in accordance with Art. 6 (1) (b) (within the framework of contractual/pre-contractual relationships) and Art. 6 (1) (f) (other inquiries) GDPR. User information may be stored in a customer relationship management system ("CRM system") or comparable inquiry organization.
We delete requests if they are no longer required. We review their necessity every two years; furthermore, statutory archiving obligations apply.
eKomi reviews
We participate in the evaluation process of the provider eKomi Ltd., Markgrafenstr. 11, 10969 Berlin, Germany.
eKomi offers users the opportunity to rate our services. Users who have used our services are asked for their consent to receive the review request. If the user has given their consent (for example, by clicking a checkbox or a link), they will receive a review request with a link to a review page. To ensure that users have actually used our services, we transmit to eKomi the necessary data regarding the customer and the service used (this includes the name, email address, and order number or item number). This data is used solely to verify the user's authenticity.
The legal basis for the processing of the user’s data within the framework of the evaluation process is consent in accordance with Art. 6 (1) (a) GDPR.
We can also integrate the eKomi widget into our website. A widget is a functional and content element integrated into our online offering that displays changing information. Although the corresponding content is displayed within our online offering, it is retrieved from the eKomi servers at that moment. This is the only way to always display the most current content, especially the most recent rating. For this to happen, a data connection must be established from the website accessed within our online offering to eKomi, and eKomi receives certain technical data (access data, including the IP address) that is necessary for the content to be delivered. Furthermore, eKomi receives information that users have visited our online offering. This information can be stored in a cookie and used by eKomi to identify which online offerings that participate in the eKomi rating process have been visited by the user. This information can be stored in a user profile and used for advertising or market research purposes.
The legal basis for processing user data when integrating the widget is our legitimate interest in informing our users about the quality of our services in accordance with Art. 6 (1) (f) GDPR. If we ask users for consent to the processing of their data through the use of cookies, the legal basis for processing is Art. 6 (1) (a) GDPR.
Users can find further information on the processing of their data by eKomi as well as on their rights of objection and other data subject rights in eKomi's privacy policy: http://www.ekomi.de/de/datenschutz/ .
Trustpilot reviews
We participate in the rating process of the provider Trustpilot A/S, Pilestræde 58, 5, 1112 Copenhagen, Denmark.
Trustpilot offers users the opportunity to rate our services. Users who have used our services are asked for their consent to receive the review request. If the user has given their consent (for example, by clicking a checkbox or a link), they will receive a review request with a link to a review page. To ensure that users have actually used our services, we transmit to Trustpilot the necessary data regarding the user and the service used (this includes the name, email address, and a reference number). This data is used solely to verify the authenticity and address of the user.
The legal basis for the processing of the user’s data within the framework of the evaluation process is consent in accordance with Art. 6 (1) (a) GDPR.
To submit a review, you must open a customer account with Trustpilot. In this case, Trustpilot's terms and conditions and privacy policy apply. To maintain the neutrality and objectivity of the reviews, we have no direct influence on the reviews and cannot delete them ourselves. We ask users to contact Trustpilot for this purpose.
We can also integrate the Trustpilot widget into our website. A widget is a functional and content element integrated into our online offering that displays changing information. The corresponding content is shown within our online offering, but is retrieved from Trustpilot's servers at that moment. This is the only way to always show the most current content, especially the most recent rating. For this to happen, a data connection must be established from the website accessed within our online offering to Trustpilot, and Trustpilot receives certain technical data (access data, including the IP address) that is necessary for the content to be delivered. Trustpilot also receives information that users have visited our online offering. This information can be stored in a cookie and used by Trustpilot to identify which online offerings that participate in the Trustpilot rating process have been visited by the user. The information can be stored in a user profile and used for advertising or market research purposes.
The legal basis for processing user data when integrating the widget is our legitimate interest in informing our users about the quality of our services in accordance with Art. 6 (1) (f) GDPR. If we ask users for consent to the processing of their data through the use of cookies, the legal basis for processing is Art. 6 (1) (a) GDPR.
Users can find further information about the processing of their data by Trustpilot as well as their rights of objection and other data subject rights in Trustpilot's privacy policy: https://de.legal.trustpilot.com/end-user-privacy-terms.
Newsletter
The following information provides you with information about the content of our newsletter, the registration, dispatch, and statistical evaluation procedures, as well as your right to object. By subscribing to our newsletter, you agree to receive it and to the described procedures.
Newsletter content: We only send newsletters, emails, and other electronic notifications containing promotional information (hereinafter "newsletters") with the recipient's consent or legal permission. If the newsletter content is specifically described when registering for the newsletter, this information is decisive for the user's consent. Otherwise, our newsletters contain information about our services and us.
Double opt-in and logging: Registration for our newsletter is done using a so-called double opt-in process. This means that after registration, you will receive an email asking you to confirm your registration. This confirmation is necessary to ensure that no one can register using someone else's email address. Newsletter registrations are logged to provide evidence of the registration process in accordance with legal requirements. This includes saving the time of registration and confirmation, as well as the IP address. Changes to your data stored by the shipping service provider are also logged.
Registration data: To subscribe to the newsletter, simply provide your email address. Optionally, we ask you to provide a name so we can address you personally in the newsletter.
The newsletter is sent and the associated performance measurement is based on the recipient's consent in accordance with Art. 6 (1) (a), Art. 7 GDPR in conjunction with Section 7 (2) No. 3 UWG or, if consent is not required, on the basis of our legitimate interests in direct marketing in accordance with Art. 6 (1) (f) GDPR in conjunction with Section 7 (3) UWG.
The registration process is logged based on our legitimate interests pursuant to Art. 6 (1) (f) GDPR. Our interest is in using a user-friendly and secure newsletter system that serves our business interests and meets user expectations, while also allowing us to verify consent.
Cancellation/Revocation - You can cancel your subscription to our newsletter at any time, i.e., revoke your consent. A link to unsubscribe from the newsletter can be found at the end of each newsletter. We may store unsubscribed email addresses for up to three years based on our legitimate interests before deleting them in order to be able to prove that consent was previously given. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the previous existence of consent is confirmed at the same time.
Newsletter - Mailchimp
The newsletter is sent via the shipping service provider "MailChimp," a newsletter distribution platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can view the shipping service provider's privacy policy here: https://mailchimp.com/legal/privacy/ . The Rocket Science Group LLC d/b/a MailChimp is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection standards ( https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active ). The shipping service provider is used on the basis of our legitimate interests pursuant to Art. 6 (1) (f) GDPR and a data processing agreement pursuant to Art. 28 (3) (1) GDPR.
The shipping service provider may use the recipients' data in pseudonymous form, i.e., without assigning it to a specific user, to optimize or improve its own services, e.g., to technically optimize the delivery and presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to contact them directly or to pass the data on to third parties.
Hosting and email sending
The hosting services we use serve to provide the following services: infrastructure and platform services, computing capacity, storage space and database services, email delivery, security services and technical maintenance services, which we use for the purpose of operating this online offering.
In doing so, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in the efficient and secure provision of this online offer in accordance with Art. 6 (1) (f) GDPR in conjunction with Art. 28 GDPR (conclusion of a contract for data processing).
Collection of access data and log files
Based on our legitimate interests pursuant to Art. 6 (1) (f) GDPR, we, or rather our hosting provider, collect data about every access to the server on which this service is located (so-called server log files). This access data includes the name of the accessed website, the file, the date and time of access, the amount of data transferred, a notification of successful access, the browser type and version, the user's operating system, the referrer URL (the previously visited page), the IP address, and the requesting provider.
Log file information is stored for security reasons (e.g., to investigate misuse or fraud) for a maximum of 7 days and then deleted. Data that needs to be retained for evidentiary purposes is exempt from deletion until the respective incident has been finally resolved.
Google Analytics
We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google uses cookies. The information generated by the cookie about users' use of the website is usually transferred to a Google server in the USA and stored there.
Google will use this information on our behalf to evaluate the use of our website by users, to compile reports on the activities within this website, and to provide us with other services related to the use of this website and internet usage. Pseudonymous user profiles may be created from the processed data.
We only use Google Analytics with activated IP anonymization. This means that the user's IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
The IP address transmitted by the user's browser will not be merged with other data held by Google. Users can prevent cookies from being saved by selecting the appropriate settings in their browser software; users can also prevent Google from collecting the data generated by the cookie and relating to their use of the website, as well as from processing this data, by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de .
If we ask users for consent (e.g., as part of a cookie consent), the legal basis for this processing is Art. 6 (1) (a) GDPR. Otherwise, users' personal data will be processed based on our legitimate interests (i.e., interest in the analysis, optimization, and economic operation of our online offering within the meaning of Art. 6 (1) (f) GDPR).
To the extent that data is processed in the USA, we would like to point out that Google is certified under the Privacy Shield Agreement and thereby guarantees compliance with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active ).
For further information on data usage by Google, settings and objection options, please see Google’s privacy policy ( https://policies.google.com/privacy ) and the settings for displaying advertisements by Google (https://adssettings.google.com/authenticated ).
Users’ personal data will be deleted or anonymized after 14 months.
Google AdWords and conversion measurement
We use the online marketing process Google "AdWords" to place ads in the Google advertising network (e.g., in search results, in videos, on websites, etc.) so that they are displayed to users who are likely to be interested in the ads. This allows us to display ads for and within our online offering more specifically, in order to present users only with ads that potentially match their interests. If, for example, a user is shown ads for products in which they have shown interest on other online offerings, this is referred to as "remarketing." For these purposes, when our and other websites on which the Google advertising network is active are accessed, Google code is immediately executed by Google and so-called (re)marketing tags (invisible graphics or code, also known as "web beacons") are integrated into the website. With their help, an individual cookie, i.e. a small file, is stored on the user's device (similar technologies can also be used instead of cookies). This file records which websites the user has visited, which content he is interested in and which offers the user has clicked on, as well as technical information about the browser and operating system, referring websites, time of visit and other information about the use of the online offer.
We also receive a unique "conversion cookie." The information collected through the cookie is used by Google to compile conversion statistics for us. However, we only receive the anonymous total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. We do not receive any information that could be used to personally identify users.
User data is processed pseudonymously within the Google advertising network. This means that Google does not store and process, for example, the name or email address of users, but rather processes the relevant data cookie-related within pseudonymous user profiles. This means that from Google's perspective, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly permitted Google to process the data without this pseudonymization. The information collected about users is transmitted to Google and stored on Google's servers in the USA.
If we ask users for consent (e.g., as part of a cookie consent), the legal basis for this processing is Art. 6 (1) (a) GDPR. Otherwise, users' personal data will be processed based on our legitimate interests (i.e., interest in the analysis, optimization, and economic operation of our online offering within the meaning of Art. 6 (1) (f) GDPR).
To the extent that data is processed in the USA, we would like to point out that Google is certified under the Privacy Shield Agreement and thereby guarantees compliance with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active ).
For further information on data usage by Google, settings and objection options, please see Google’s privacy policy ( https://policies.google.com/technologies/ads ) and the settings for displaying advertisements by Google (https://adssettings.google.com/authenticated ).
Online presence in social media
We maintain online presences within social networks and platforms in order to communicate with customers, interested parties and users active there and to inform them about our services.
We would like to point out that user data may be processed outside the European Union. This could pose risks for users, for example, because it could make it more difficult to enforce user rights. With regard to US providers certified under the Privacy Shield, we would like to point out that they are thereby obligated to comply with EU data protection standards.
Furthermore, user data is generally processed for market research and advertising purposes. For example, user profiles can be created based on user behavior and the resulting interests of the users. These user profiles can then be used, for example, to place advertisements within and outside the platforms that presumably correspond to the interests of the users. For these purposes, cookies are generally stored on users' computers in which the user behavior and interests are saved. Furthermore, data can also be stored in the user profiles regardless of the devices used by the users (particularly if the users are members of the respective platforms and are logged in to them).
The processing of users' personal data is based on our legitimate interest in providing effective information and communication with users in accordance with Art. 6 (1) (f) GDPR. If users are asked by the respective platform providers for consent to the data processing described above, the legal basis for processing is Art. 6 (1) (a) and Art. 7 GDPR.
For a detailed description of the respective processing and the objection options (opt-out), we refer to the information provided by the providers linked below.
In the case of requests for information and the assertion of user rights, we would like to point out that these can be most effectively asserted with the providers. Only the providers have access to user data and can directly take appropriate measures and provide information. If you still need assistance, please contact us.
- Facebook, pages, groups, (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) on the basis of an agreement on joint processing of personal data - Privacy Policy: https://www.facebook.com/about/privacy/ , specifically for pages: https://www.facebook.com/legal/terms/information_about_page_insights_data , Opt-Out: https://www.facebook.com/settings?tab=ads and http://www.youronlinechoices.com , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active .
- Google/YouTube (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) – Privacy Policy: https://policies.google.com/privacy , Opt-Out: https://adssettings.google.com/authenticated , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active .
- Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) – Privacy Policy/Opt-Out: http://instagram.com/about/legal/privacy/ .
- Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA) - Privacy Policy: https://twitter.com/de/privacy , Opt-Out: https://twitter.com/personalization , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active .
- Pinterest (Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA) – Privacy Policy/Opt-Out: https://about.pinterest.com/de/privacy-policy .
- LinkedIn (LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland) - Privacy Policy https://www.linkedin.com/legal/privacy-policy , Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active .
- Xing (XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany) - Privacy Policy/Opt-Out: https://privacy.xing.com/de/datenschutzerklaerung .
- Wakalet (Wakelet Limited, 76 Quay Street, Manchester, M3 4PR, United Kingdom) - Privacy Policy/Opt-Out: https://wakelet.com/privacy.html .
- Soundcloud (SoundCloud Limited, Rheinsberger Str. 76/77, 10115 Berlin, Germany) - Privacy Policy/Opt-Out: https://soundcloud.com/pages/privacy .
Integration of third-party services and content
Based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 (1) (f) GDPR), we use content or service offerings from third parties in order to integrate their content and services, such as videos or fonts (hereinafter collectively referred to as “content”).
This always presupposes that the third-party providers of this content perceive the user's IP address, since without the IP address they would not be able to send the content to their browser. The IP address is therefore necessary for the display of this content. We endeavor to only use content whose respective providers only use the IP address to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. These "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offering, as well as be linked to such information from other sources.
YouTube
We embed videos from the "YouTube" platform, provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Privacy Policy: https://www.google.com/policies/privacy/ , Opt-Out: https://adssettings.google.com/authenticated .
Google ReCaptcha
We integrate the function for detecting bots, e.g., when entering data into online forms ("ReCaptcha") from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Privacy Policy: https://www.google.com/policies/privacy/ , Opt-Out: https://adssettings.google.com/authenticated .
Use of Facebook social plugins
Based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 (1) (f) GDPR), we use social plugins ("plugins") from the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").
This may include content such as images, videos, or text, as well as buttons that allow users to share content from this website within Facebook. The list and appearance of Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/ .
Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active ).
When a user accesses a function of this website that contains such a plugin, their device establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly from Facebook to the user's device, which then integrates it into the website. User profiles can be created from the processed data. We therefore have no influence on the scope of the data that Facebook collects using this plugin and therefore inform users according to our current knowledge.
By integrating the plug-in, Facebook receives the information that a user has accessed the corresponding page of the online offering. If the user is logged in to Facebook, Facebook can assign the visit to their Facebook account. When users interact with the plug-in, for example, by clicking the Like button or leaving a comment, the corresponding information is transmitted directly from their device to Facebook and stored there. Even if a user is not a Facebook member, it is still possible that Facebook will obtain and store their IP address. According to Facebook, only an anonymized IP address is stored in Germany.
The purpose and scope of data collection and the further processing and use of the data by Facebook as well as the related rights and setting options for protecting the privacy of users can be found in Facebook's privacy policy: https://www.facebook.com/about/privacy/ .
If a user is a Facebook member and does not want Facebook to collect data about them via this online service and link it to their member data stored on Facebook, they must log out of Facebook and delete their cookies before using our online service. Further settings and objections to the use of data for advertising purposes are available within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/ . The settings are platform-independent, meaning they are applied to all devices, such as desktop computers and mobile devices.
Our online offering may include features and content from the Instagram service, offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. This may include, for example, content such as images, videos, or text, and buttons that users can use to share content from this online offering within Instagram. If users are members of the Instagram platform, Instagram can associate the access to the aforementioned content and features with their profiles there. Instagram's privacy policy: http://instagram.com/about/legal/privacy/ .
Our online offering may include features and content from the Pinterest service, offered by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA. This may include, for example, content such as images, videos, or text, and buttons that users can use to share content from this online offering within Pinterest. If users are members of the Pinterest platform, Pinterest can associate access to the aforementioned content and features with their profiles there. Pinterest's privacy policy: https://about.pinterest.com/de/privacy-policy .
Google+
Our online offering may incorporate features and content from the Google+ platform, offered by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). This may include content such as images, videos, or text, as well as buttons that users can use to share content from this online offering within Google. If users are members of the Google+ platform, Google can associate the access to the aforementioned content and features with the user's profiles there.
Google is certified under the Privacy Shield Framework, thus guaranteeing compliance with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active ). Further information on Google's data usage, settings, and opt-out options can be found in Google's privacy policy ( https://policies.google.com/technologies/ads ) and in the settings for the display of Google ads (https://adssettings.google.com/authenticated ).
